Client: Patina Old World Floors

This site was designed and built in 2005 and has many updates since implementation.

It was conceived to fulfull many functions. First it was to be a brochure on line with exciting photos of the product (high end wood floors). Then it needed to provide technical as well as specifications for clients on all the flooring styles made. This was a bit difficult since each floor is custom, so we just used examples of the most popular choices.

Then after providing sales information to clients and their production contractors, we wanted to provide specification sheets and sales sheets as well as floor care booklets and other useful information to be downloaded from the site for inclusing into proposals as well as printable information for contractors, architects, interior designers, builders and home owners to be able to guide their process of choice, purchase, delivery, on site maturity, floor preparation and final installation.

So the site must have an upscale look and feel for the end buyer/consumer while at the same time provide sales and technical back up for the trade. It is a site that must satisfy all visitors.